The foundation plans to set up programs that promote, expand, enhance, safeguard and beautify the lovely image of the land, culture and people of Indonesia. These programs include invitation agendas to visit Indonesia, educational series to increase the appreciation and preservation of the beautifulness of Indonesia, campaign programs to explore the beauty of the land, cultures and people of Indonesia, environmental scheme to protect the beauty of Indonesian nature, and other programs in conjunction with the vision and philosophy the foundation intends to pursue.